Don't stay submerged; fix mistakes quickly
26/09/2025
"You drown not by falling into a river, but by staying submerged in it." – Paulo Coelho
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Recent Articles
"You drown not by falling into a river, but by staying submerged in it." – Paulo Coelho
Ask most agency leaders how things are going, and you'll hear the same word:
September can be considered a 'second new year' in agency life. After summer breaks, clients return with fresh budgets, new campaigns, and heightened expectations. For many agency leaders, it's exciting. But it can also be overwhelming.
Agencies often live on the edge of chaos.
Let's be honest - even though it saddens me deeply, operations rarely top the agency priority list.
A weird thing happens as we get older. Time speeds up.